Magento and Adobe Commerce: Digital Transformation in Retail

Known for its scalability, Magento was designed for businesses that need a custom eCommerce solution. The platform offers comprehensive product, order, and customer management tools and integration capabilities with other systems.
Adobe Commerce, built on Magento, is a more advanced version of this platform, designed for enterprises looking for even more advanced tools, flexibility, and integration with other Adobe products.

Magento 2 - key functionalities

Feature-rich administration panel

Define authorizations for employees and run multiple stores from one place, using different currencies and languages.

Advanced product management

Manage an unlimited number of products, photos, and categories. Utilize simple and advanced search engine, set prices depending on customer types, add files to products, import/export CSV files, integrate with ERP, set delivery costs depending on, e.g., the weight of the product, and more. 

Order management

Search for orders using specific parameters, edit them, use email notification service, and set notifications about new orders.


Many payment methods are available, including the possibility of implementing various payment gateways and installment systems.

Delivery and shipping

Various delivery options, customer notifications, setting the shipping price, or free delivery depending on the selected parameters.


Possibility to create promotions, including coupons, discounts, promotional sets, product comparator, integration with Ceneo and eBay, surveys, and newsletters.

Internet Marketing

Built-in SEO tools and sitemap URL redirection.

Results analysis

Integration with Google Analytics; information about the most popular products, stock levels, the number of orders processed, and customer and order data.

Magento 2 – for which companies?

The Magento Open-Source version will be suitable for medium and large online stores that need integration with external systems, operate on the international market, expect scalability and flexibility, and have their own or external developers team.
It is worth noting that Magento can be expensive to maintain and require regular updates and security, which may not be beneficial for small businesses or startups with limited resources.

Adobe Commerce - key functionalities

Support for B2B Sales

Features specific to B2B commerce, such as management of corporate accounts, shopping lists, and company-specific pricing.

Integration with Adobe Experience Cloud

Integration with other Adobe products, such as Adobe Analytics and Adobe Experience Manager, for better content management and data analysis.

Adobe Commerce Cloud

The cloud version of Adobe Commerce for additional scalability, performance, and security.

Customer Personalization and Segmentation

Tools to personalize content and offers based on customer behavior, preferences, and purchase history.

Advanced Page Builder

An easy-to-use, intuitive website builder that will allow you to let your creativity run wild and provide your customers with a great shopping experience.

Adobe Sensei (AI)

Adobe Sensei artificial intelligence personalizes shopping experiences, which can significantly improve customer engagement and increase sales.

Advanced SEO and Analytics

Search engine optimization tools and advanced analytical features enable a thorough understanding of customer behavior.


PWA will enable you to quickly adapt your eCommerce website to mobile devices.


Tools to create consistent shopping experiences across channels, including in-store and online.

Adobe Commerce - for which companies?

Adobe Commerce is the ideal choice for large, globally growing companies that need a custom and scalable eCommerce solution that can integrate with a wide range of analytics and marketing tools, including AI tools.

How much does Adobe Commerce cost?

The price is determined depending on the annual gross merchandise value (GMV) and average order value (AOV). 

Are you wondering whether Magento or Adobe Commerce
is right for your eCommerce business?

Why is it worth choosing us?

Over 70 eCommerce domain specialists on board

Our 86% of projects are long-term 

Over 150 implemented projects/cooperations in the last 7 years for clients from the SMB / Enterprise segment

Experience in building many variants of online sales - B2C, B2B, multi-vendor marketplace, and side systems such as CMS, PIM, or integration with ERP systems

Knowledge of, among others, fashion, automotive, gaming, optical, and food industries

References from top companies - Mytheresa, Carrefour, Azrieli, Notebooksbilliger, Foodspring, Adyen, Mollie

Are you looking for an eCommerce development agency?

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